Is Boston Store a Goner in the Era of Increasing Modernization of Online Shopping?

BB Reviews

Boston Store is a US Department store founded in 1897 in the city of Milwaukee Wisconsin. Owned by The Bon-Ton Store, Boston Store has 14 locations. It sells clothing, footwear, jewelry and beauty products just to name a few.

Boston store has always been one of my favorite shopping places in downtown Milwaukee. I have bought thousands of dollars’ worth of find clothing there since my youth. This downtown branch acts as an anchor store to the Grand Avenue Mall.

While in college, I didn’t have a wardrobe that I could brag about. I settled for a couple of faded slacks and a pair of jeans. I found it difficult to compete with a good friend of mine who dressed in purple dress pants and fancy shoes.

I bought my first true wardrobe from Boston Store with the left-over money I had received from financial aid. I learned that a good wardrobe truly mattered. I felt better about myself, especially when approaching a young lady and asking her for a dance.

Boston Store: The Pros & the Cons


  • Choice of Popular Clothing Brands
  • Attractive Product line
  • Product quality and reliability


  • Sometimes it is hard to find a checkout clerk if you need to ask a question. However, customer service, in terms of friendliness, is wonderful.

Attractive Product Line

  • Clothing: Men, Women, children
  • Handbags
  • Shoes
  • Beauty Items
  • Fragrances
  • Watches
  • Jewelry
  • Furniture

Instore and Online Coupons are offered on a constant basis. You’ll find a variety of coupons on the Boston store website that will save you money as well as allow you to purchase a quality product that you can be proud of.

Popular Clothing Brand

  • Tommy Hilfiger
  • Ralph Lauren
  • Guess
  • Levi’s
  • Kenneth Cole
  • Nine West
  • Columbia
  • Dooney & Bourke
  • Chaps
  • Vintage America Blues

Boston Store’s Key to Success

Like other popular retailers, Boston Store has struggled against the trend toward online shopping. The retailer is now owned by Bon-Ton Store. However, through its acquisitions of rivals over the years has helped it sustain its strong presence in Wisconsin.

Final Opinion

Shop at Boston Store if you ever get a chance to travel to Milwaukee. You will find a wide range of quality clothing and other items that will answer your needs and wants. Despite being sold, there is a reason why Boston Store has sustained its strong brand name image. 121 years of experience gives Boston Store an experience curve from which others can learn.

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